Take off your mask. Or stay like the others.
This is not for actors.
It's for those who have stopped pleasing, adapting, pretending.
Show yourself. Or disappear.
It only matters if you have the guts to be yourself.
It's not a shirt. It's what happens when you stop pretending.
We didn't do it for those who are hiding.
We made it for those who have the courage to take off their masks.
For those who show themselves even when the world pretends.
For those who have understood that adapting is the real failure.
“ No one's approval was needed.
All that was needed was the face. The real one.”
— Matteo & Davide, Co-founders of pill ”
We don't want to please everyone, just make our mark.
NO CUT CAN FIX WHO YOU ARE
There is no direction that can hold up.
You can't fake it while falling.
You can't cut the shame, the sweat, the doubt.
This is the part that doesn't sell.
But that's what counts.
Because either you're real.
Or you're just another clip to scroll through.
Either you show yourself, or you remain one of the many.
